☝️ Note: Promo offers and promo codes can’t be used together in the widget.
What is a promo offer?
A promo offer is an automatic discount shown to fans during checkout. You can apply it to one, several, or all events and ticket categories in your profile.
You can choose:
- Fixed discount – A set amount or percentage off
- Dynamic discount – The discount increases based on the order total or number of tickets
☝️ Only one promo offer can be active per event at a time.
Examples
Fixed Discount
A 10% discount on all tickets for 2 days.
Dynamic Discount
- 10% off orders over 3 and more tickets
The discount updates automatically based on what’s in the cart.
Distributor-specific promotions
You can create promotions that are only visible to selected distributors.
☝️ Not all distributors support XTIX promotions. Check with them before setting one up.
How to create a promotion
Step 1
Go to Promotion → Promotions and click Add.
Step 2
In the "Create Promotion" window:
- Name your promotion
- Select events (or leave blank to apply to all)
- Choose ticket categories
Step 3
Choose where the promotion will appear:
- Own Sales – Your widgets only
- Distributors – Visible in selected distributor widgets
☝️ Only distributors with an active deal will appear. If you leave the field empty, the promotion applies to all current and future partners.
Step 4
Set the discount type:
- Fixed – One set discount
- Dynamic – Varies by order total or ticket count
If a service fee applies:
- Fixed: Fee is added on top of the discounted price
- Dynamic: Discount applies only if the base ticket price meets the condition
Step 5
Set the start and end date/time.
If no end date is set, the promotion stays active until ticket sales close.
Step 6
Choose where the discount applies:
- Widget – Organizer and distributor widgets
- Box Office – If using XTIX’s box office
- API – For custom integrations
☝️ To include distributors, leave “Limit Sales Channels” unchecked.
Step 7
Double-check everything – promotions can’t be edited after creation.
Click Save to activate.
Track your promotion
To see how your promotion is performing:
Go to Promotion → Promotions, select your promotion, and click Statistics.
You’ll see ticket sales and total order value with the discount applied.
Need help setting up your first promotion? Reach out – we’re happy to guide you!