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Sales Strategy Settings: Smart Pricing Made Easy

Galina Andreeva avatar
Written by Galina Andreeva
Updated over 2 months ago

A smart pricing strategy can help you boost sales and increase conversions. With XTIX, you can automate price changes for all or selected ticket categories using simple rules.


Where to Find It

The Pricing Settings window appears right after you create ticket categories.

You can also access it later in your event settings.

  1. Log in to your XTIX account

  2. Go to the Events section → Upcoming

  3. Select your event from the list

  4. Click More → Sales strategy


How to Set It Up

  1. Choose how you want prices to change:

    • Percentage-based increase – Set how much the price should go up and how often (e.g. +10% every 7 days)

    • Early Bird – Set a fixed lower price for a limited time

  2. Click Apply to activate your pricing rule

  3. Want to apply it only to certain categories?

    • Uncheck the ones you don’t want to include


Fine-Tune with the Chart

  • The system will show your pricing plan on a chart

  • Drag points to adjust prices or timing

  • Click Save to confirm your changes


Prefer Fixed Prices?

If percentage-based pricing isn’t right for you:

  • Set a final price for each category manually

  • Click Save


That’s it! Your pricing strategy is now live.

Need help choosing the best setup? Just reach out – we’re happy to help!

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